Before I headed to the conference I saw a comment on the AASLH list serv. Someone asked about admission fees and a responder mentioned that a she had to do a 36$ tour for 6 people on her day off and it wasn’t worth her time. Then make it worth your while, I thought. Develop a 50 dollar tour instead of a $6 tour.
At the conference, I learned that we at the IVDM are living in the new paradigm of museum. Institutions that just do it. Just do the event. Just host the art. Just have a sense of humor. Just ask for money. Just let people help. Just be fun. If the risk assessment is small, what is there to be afraid of?